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Tuesday, March 12, 2013

Firefox OS: A New Rival for Android in Mobile Market


The official launch of the Firefox OS by Mozilla is probably set to kick Android in the mobile backend with four manufacturers stating their desire to build phones which run on the Firefox OS. At the MWC, where the Firefox OS was announced next to several other important announcements, the first two phones to run on this new OS were also seen- the Alcatel One Touch Fire and the ZTE Open.

The launch of the new OS
The present ones like Windows Phone, iOS and Android are a closed source and this is where the new Firefox OS is to leave them all behind. Being based on open source, it will be able to interact with HTML-5 based apps in a way like visiting sites via a browser. This implies that the Firefox phones will be just browsers simply put as "open web devices".
The reasons which work in the favor of the Firefox OS

A Browser based operating system
Being a browser based operating system; web applications like Facebook will be readily available without even the need for Mozilla to have an army of programmers to write apps for the new OS.

A wonderful beginning
With huge demand for this OS by a number of carriers like LG electronics, ZTE, Alcatel, Huawei, Geeksphone and most probably Sony, the new OS has surely got a flying start.

"There's web for that"
Although the distribution ecosystem of iOS is strong and the apps of Android are what make it apt in the mobile backend, the Firefox is claiming to counter all that with the slogan that Kovacs had for it "There's web for that".

Too many apps
As far as competing with Android specifically is concerned, apps are the most important part of Android. The Firefox OS is already flaunting a decent little ecosystem of calendar and email apps in addition to Nokia's HERE maps service. The main advantage that Firefox OS has is that it has around 8million HTML developers in comparison to just hundreds of thousands of iOS and Android developers.

Apart from the wide popularity Firefox OS has already gained popularity before launch and the number of features it is gifting to the users, the good news is that Mozilla is targeting the low-to-mid end market which means that this OS will be available to a wide variety of users and not just restricted to a few. Lets just wait and watch

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